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Halloween 2025
Project type
Commercial Food & Product Photography
Date
Halloween 2025
Location
London, UK
Creative Direction
Dark, cinematic Halloween product photography using dramatic directional lighting, black fabric and seasonal props.
Visual Direction
Deep purple, electric green, black and warm orange; candlelight, layered fabrics, overhead compositions and close-up details.
A Darker Side of Sweet
A Halloween 2025 commercial food photography campaign for Lola's Cupcakes, featuring atmospheric product imagery, dramatic lighting and bold seasonal colours.
The collection showcases Halloween celebration cakes, miniature cakes and decorated cupcakes through overhead compositions, product portraits and detailed close-ups.
Deep purple, electric green, black fabrics and warm candlelight create a cinematic setting that highlights the textures, decorations and distinctive character of each product.
